Which Level of Service
Do I Need?

In many ways, this is like answering the question, "How big a ladder do I need?" The answer, of course, has to do with the size of the thing that you have to climb.

SearchCoach works on the principle of selling you only what you need, and no more. How much do you need? This depends almost entirely on your degree of (bad English) "uniqueness" or (better English) "dissimilarity" from competing web pages.

For instance, if you are selling wooly mammoth traps, you'll require very little optimization, since there are few if any matching web pages (competitors). On the other hand, if your main keywords are "business services" or "free software," you'll need considerable assistance.

This "you'll need as much as you'll need" principle is what makes pricing SEO services hellish. Clients are often annoyed because they want a simple answer to "how much will it cost?" When we answer, "it depends on the level of service that you need, and THAT depends on how dissimilar you are and what your objective is . . ." it seems as though we're either dodging the bullet or don't know what we're doing.

Talk to us. You'll see that we know exactly what we're doing. Keep in mind that the Web is possibly the most competitive commercial environment in history. You might be going up against other companies who have their own team of search engine experts. It's your coach against theirs.

Which level of service do I need?
We'll consult with you to help answer the question. That is largely the purpose of our Keyword Analysis service: to find out how dissimilar your keywords are, and how much help you'll need. And our free analysis shows you where you are starting from.

Can I start at a low level and then opt for more services if I need them?

Yes. And we'll coach you and guide you along the way.

Back to "How?"

Back to "How Much?"